Provide a 1 page analysis while answering the following question: Online Shopping versus Shopping In-store. Prepare this assignment according to the guidelines found in the APA Style Guide. An abstract is required. Best offers: Mostly, online stores provide many offers and discounts compared to that of retail stores. The main reason for this is that the products are shipped to customers directly from the factory. Therefore, the storage cost of products is eliminated which will help the online stores in providing better deals to the customers.
Better Choice: Compared to a retail store there are ample choices available online. A retail store has a limitation of space for the storage of products. But there is no such limitation in the case of an online store. Therefore, various products will be listed in the online store among which the customers can choose the best of their choice.
Product Comparison: This is one feature of an online store that cannot be provided by an actual retail store. Customized product comparisons are available to a customer through online stores. Products can be compared based on price, features, quality, and many other products attributes.
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Product Feedback: On many online stores, the user feedbacks and ratings for a product will be available. Feedback and rating given by a customer are very much helpful for the next customer in the online store. This feature is unavailable in a retail outlet.