University of Massachusetts Boston Module 2 SLP Product Distribution Analysis

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Product Distribution

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This SLP continues your analysis of the organization you nominated in SLP1.

You may find it convenient to review the thumbnail descriptions of the various logistical functions, found in SLP1.

For this SLP, please address the organization’s product distribution strategy, to include:

  • Transportation modes
  • Ownership and management of the modes (the organization, common carriers, contract carriers etc.)
  • The rationale behind the use of those modes
  • The strengths and weaknesses of those modes
  • Future developments, such as anticipated technological advances and resource availability, that may affect the choice of transportation modes

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